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This subscriber site has been developed as a source of research information for marketing departments, advertising agencies, product planning executives and stategic planning staffs.

For more information on what a subscription includes click here

Overview and Methodology click here

To subscribe, please click here for an order form.

The cornerstone of this site is the Purchase Path study conducted by CNW Research. 

Wave XV has been uploaded for subscribers, reflecting full year 2013 data. Presentations in PDF and PowerPoint are now posted (access by password by clicking on A New World) and include contextual analysis. A fully-narrated presentation is now available as a Keynote file. More information on the subscriber page.

This requires a subscription to access.

Subscribers -- click here and enter your user name and password to access.

This market study profiles a detailed examination of the elements affecting brand consideration and the factors that generate high levels of acquisition, including brand image, price, personal needs and the economic realities of the day.

The goal of this site is to provide new and additional information that can help the marketing and related industries better use data and improve their understanding of key issues. 

If you have any questions or comments, contact Art Spinella at 855-558-8461 or email him by clicking here:


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